Zinnia
Zinnia home ux design about The tourism sector was among the hardest hit by the COVID-19 pandemic in 2020. This sector that employs one out of every ten people on Earth, crumbled. Amidst this chaos, the tourism industry was forced to confront the harmful and unsustainable systems upon which it had long relied. Experts had […]
Le Zapatiere
Le Zapatiere home ux design creative direction about This user experience installation is a brand experience for Le Zapatiere, a shoe and accessory brand in Bogotá. The experience was designed with the purpose of creating a space where the brand could be showcased through its values, allowing people who identify with them to see themselves as […]
SilverTalent
SilverTalent Capstone Project home ux design about My team developed the lo-fi & high-fi wireframes for our client SilverTalent, a solution for seniors in Ottawa looking to connect with their communities through resources, job postings, learning opportunities and events in the city. To develop the web and mobile concept for this project, we took careful […]
House Of Tupamaras
House Of Tupamaras home ux design about This project was created with a base concept that was explored by choosing to work with House Of Tupamaras, a queer group of Voguing performers based in Bogota, Colombia. Their self-expression used as a political tool was a key element in our research where we worked together to […]
Colores
Colores home ux design about This proposal consists of a mural created by analog interaction between the audience and its materiality. The mural is designed to fit the artist’s graphic choices and is composed of layers that the audience can tear off arbitrarily to progressively build the final composition. The different layers of the mural […]
Meet The Night Divas
Meet The Night Divas home graphic design about This is an editorial and illustrative project that seeks to connect self-management and virtuality to make use of tools such as Instagram in order to publicize the drag scene in Bogotá. The context of this project takes place during the Covid-19 outbreak, where nightlife and partying was […]
Fresh
Fresh home graphic design about Fresh is born as a concept for menstrual products where inclusive product design and marketing where taking into consideration to develop the brand’s key message and branding guidelines. Inclusive language would be used within its campaigns, being aware of non-binary identities. The concept and packaging design was the outcome of […]
Alma Tour
Alma Tour home graphic design about For this project, I studied the novel titled Alma Tour (Soul Tour in English) by the writer Alejandro Convers. After analyzing the characters, setting and narrative, a concept was created and developed with the author for the physical publication of the book. In this project not only the design […]
Lakefield Farmer’s Market
Lakefield Farmers’ Market home ux design about This project was completed by an extensive research on Lakefield Farmers’ Market located in Ontario. A complete design of a competitive analysis, market segments, brand personas and, the definition of a creative brief where key aspects for the success of their branding and web redesign. info Software : […]
El Parchadero
El Parchadero home graphic design about Translated to “The Hangout Spot”, El Parchadero is a project created for Poker, one of the leading beers in Colombia. An in-depth analysis of the brand’s key message, audience and current market was done to be able to come up with a visual campaign composed of illustrations that promote […]